Services
Full-Service Market Research
in2ition provides primary market research through a global network of preferred fieldwork suppliers. Target respondents typically include physicians, administrators, patients, and additional healthcare stakeholders across a wide range of specialties.
Our approach goes beyond standard deliverables to ensure insights are communicated in a way that can be clearly understood, aligned around internally, and translated into action. Methodologies include both qualitative and quantitative research.
Capabilities
- Qualitative and quantitative research
- Customer and physician interviews
- Advisory boards
- Market sizing and segmentation
- Competitive analysis
- Concept and message testing
- Unmet needs research
- Feature and product evaluation
- Executive summaries and reporting
Advisory Services
in2ition offers advisory support across all aspects of the market research process, including surveys, interviews, analysis, presentations, and project management.
We also assist clients with the management of large or complex market research initiatives, helping teams stay aligned, organized, and on schedule.
Physician Engagement Training
A half-day training course focused on preparing teams to effectively engage physicians during advisory boards, medical conferences, and presentations. Topics include:
- Executive presence
- Preparation and planning
- Content development
- Presentation best practices
- Common communication pitfalls to avoid